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Sure, but there's still a cat: a publisher, which would be the personality of the "think-tank" for legal and practical purposes.

My point, is that that publisher should not be seen to speak for ET, and should not be branded as such.

by Colman (colman at eurotrib.com) on Tue Nov 13th, 2007 at 01:05:44 PM EST
[ Parent ]
Being as though Jérôme "owns" the ET "brand", projects can use the brand if and only if he agrees.

The problem here is that ET represents a community of people and that Jérôme branding anything else "ET" is bound to find people complaining that the new project is speaking for the community when it shouldn't.

We have met the enemy, and he is us — Pogo

by Migeru (migeru at eurotrib dot com) on Tue Nov 13th, 2007 at 01:13:15 PM EST
[ Parent ]


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