margins and fees had fallen very low in 2007, but have shot up since the financial crisis, for a simple reason: long term liquidity has become rarer and a lot more expensive for banks and thus for their clients. But the overall cost of debt (margin + cost of funding) has thankfully not increased as much as the underlying money rates (EURIBOR et al) have gone down.

In the long run, we're all dead. John Maynard Keynes