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Good text (though I agree with eurogreen about tax-and-spend) and I would like to stress that it deserves a nice layout. Good layout does not win voters, but bad layout can loose you voters.

If I may suggest a simple, not costly way of presenting your text: fold the paper. This makes a standard A4 into a 4-page A5 leaflet.

Page 1: Picture of you and statement of purpose, ie Paul Spencer for State Legislature!

Page 2 and 3: the text you have. Put two columns on each page and be generous with headlines. Throw in some pictures here to.

Page 4: Contact info, how to get involved in the campaign etc.

It can still be multiplied on a standard printer or copier, and the down-the-middle folding is easy enough to do by hand (while the neater folding where one A4 turns into six pages is much harder to do). Many printing establishments offer the simple fold for a small fee.

I do not design stuff for a living, so if anyone gives you an idea that sounds better, used that instead. I have extensive experience with low-budget campaigns though. And the above is for a no-budget campaign, essentially giving you and your activists something to hand out as an icebreaker. If you want have some money to spend and some time to wait, I suggest contacting real printers (lots of cheap ones online). The costs per item goes down dramatically with volume.

Sweden's finest (and perhaps only) collaborative, leftist e-newspaper Synapze.se

by A swedish kind of death on Thu Sep 9th, 2010 at 02:28:06 PM EST

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