This might be a good moment to mention that as a man I'd be a lot happier if DV campaigns acknowledged the existence - never mind the prevalence - of physical, emotional, legal, and financial violence against men.

I'm not going to support or contribute to any campaign which assumes that women are always victims and men are always aggressors. It may be like that in some countries, but that's simply not the reality of DV in the West.

What we need to do most is show women who do expereince domestic violence that the behaviour they keep excusing, shouldn't be tolerated and that there is help.

Even if you plan to keep this women-only, I'd suggest that there's quite a bit more to DV than excusing inexcusable behaviour. The psychology of DV is complex and subtle, and there's a spectrum of relationship types and behaviours which include elements of family-of-origin damage, substance abuse, and very subtle forms of control and brainwashing.

I think anti-DV campaigns would be better served by better education in relationship literacy, and better role modelling of what good relationships look like.

A campaign showing healthy relationships that don't assume mutual abuse would certainly be a first.