Yes. Altemeyer's wonderful work has been done by someone who is willing to swim upstream in a fast-flowing river of academically conventional thought. I need to buy his latest book on sexuality.
Maslow's "Motivation and Personality" was the knell of doom for his career, and got him branded as a dewey-eyed, unscientific romantic. Still, valuable insights for me.

Capitalism searches out the darkest corners of human potential, and mainlines them.