How can we meaningfully communicate if marketing slogans replace normal language

excellent, probing question!

when i first met my ex-mother-in-law, the first question she asked me was 'can you sell?'

i remember looking at her blankly for a long moment, then saying 'i guess it depends what'.

her look turned immediately to one of pitying scorn, it was obvious to her that i would be a Big Fail in today's world, seeing by how far i had missed the main point of existence, by her value system.

this whole neolib takeover macro-mirrors what happens to each individual involved in spreading it, the first step is removing any unproductive vestige of scruple or conscience, so to streamline oneself into the purely aquisitionary state of mind necessary to be a corporate tool.

newspeak is the method with which they ensure earnest compliance, shorn of any friction due to curiosity or god forbid, personal responsibility, or sin of sins, critical thinking. how dare you pop the bubble?

this mentality completely blocks the brain from growing healthily, and leads to infantilisation of adults, two great examples staring at us in recent days are the suit from the fracking company that insisted terms of agreement included that the 7 and 9 year old children in the family never mention fracking for the rest of their lives.

the other one was how anyone working for the USA government was forbidden to read about snowden on the internet.

newspeak seems like it's just redefinition of words, but it's much much more than that in reality. it's a direct invitation to abrogate your personal sovereignty, and worse, to consciously choose to collude in the atrophisation of what underpins our very deepest survival knowledge, our nose for what's bullshit, and what's real, it's an auto-cauterisation of the most vital of our cerebral functions, a self-immolation of the most dastardly sort, and if your vocabulary allows it, a selling of your soul.

faustian pact.... you learn to lie to yourself, and sweep that very fact under the rug of denial, so you yourself believe the lies of commission or omission that entails. that is in effect a totalitarian, blanket coup d'etat on your most precious possession, your intuition. no smidgeon of doubt must creep in to divide your loyalty to the illusion crafted to take reality's place, just as with organised religion, to doubt or question is judged as arrogance and apostasy, who are you to question the Great On High, you lowly worm?

newspeak is the portal to amorality, a kind of consensus insanity...

good diary, meta, but right on point, nice (in its original meaning) thinking, Cyrille. looks like your BS meter kicked in to save your integrity, your immune system was working to keep you clean and freethinking.

whew, another bullet dodged! if you dig a little, this BS is always paranoia-based.

'The history of public debt is full of irony. It rarely follows our ideas of order and justice.' Thomas Piketty